Since Sheike began, we have always believed that style is the way you show who you are without saying a word. We started small, with a simple t-shirt stand at Sydney Markets in 1975 and since these early beginnings making style an expression of yourself has always been key.

Soon, our family of like-minded women grew, who all realised that life was too short to wear boring clothes.

Now with 30 stores nationally and an ever-evolving range we believe, that your style tells a story and that every day can be a style statement.